SUSIE CHOE

PHD CANDIDATE IN STRATEGY, ROSS SCHOOL OF BUSINESS

I'm Susie Choe, a Ph.D. candidate in Strategy at the Ross School of Business, University of Michigan. I am also a Ph.D. research fellow at the Ross Equitable Opportunity Lab.

Broadly, I am interested in understanding how individuals and organizations respond to their social environment. Specifically, I focus on how producers' social identities, i.e. ascribed and achieved identities, affect labor market outcomes and entrepreneurship. By doing so, I want to understand how identity influences core strategic decisions leading to value creation and appropriation.

My interest in structural systems and the social-psychological processes of decision-making is influenced by my prior experience co-founding a startup company and working at a UNESCO branch in South Korea. I grew up in Dallas, Texas and attended schools in Seoul, Korea. Currently, I am living in Ann Arbor, Michigan.

You can find my CV here and contact me at susiech@umich.edu.

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